Ceramic Works

White-label development

You design it,
we build it.

We're the development partner for design and branding studios who land web projects and would rather not carry a developer in-house. Entirely white-label, so it stays your brand and your client relationship, with us in the background.

Who this is for

Brand and identity studios, marketing agencies, SEO firms and design consultancies. Usually five to twenty people. You win web work because clients trust your thinking, then you need someone to build it without hiring for it.

If you have ever turned down a website because you had nobody to build it, or handed one to a freelancer and spent the next month chasing them, this is the alternative.

How it works

Five steps, in order, every time.

  1. You send the brief or the designs

    Figma, a PDF, a sketch on the back of something. Whatever stage it is at, we will tell you what we can see and what we still need.

  2. We scope it and give you a fixed price

    One number, not a range, so you can mark it up and quote your client with confidence. If something in the brief will cause trouble later, we say so now rather than in week six.

  3. We build it

    You get progress you can actually look at, not status updates. Questions come to you, not to your client.

  4. You review it against your designs

    You check the build matches what you sold. We work through your feedback until it does.

  5. We hand it over under your name

    Deployed, documented, and yours. No credit in the footer, no mention anywhere, unless you ask for one.

Confidentiality, plainly

The first thing every agency asks, answered up front rather than buried in a terms page.

What we build

So you can tell in about ten seconds whether we fit the work you have on.

Astro, Next.js and React
Marketing sites, web apps and everything between, in TypeScript.
Shopify
Liquid and custom themes, not a repainted template.
Sanity and headless CMS
So your client can edit their own content without breaking the design.
Node and APIs
Integrations, custom back ends, and the things that have to talk to each other.
Analytics and SEO
GA4, GTM, structured data and technical SEO implemented properly at build time.

Partner FAQ

Do you ever contact my client directly?

No, not unless you ask us to. Every question, every clarification and every progress update comes to you. If you would rather we joined a call with your client under your name, we will, but only when you invite us.

How does markup work, and will my client see your prices?

We invoice you, you invoice your client. Your client never sees our rates and never receives anything from us. What you charge on top is entirely your business and we do not ask.

What if you're busy when a project lands?

We tell you the moment you ask, not after you have already quoted. If we cannot hit the date you need, we say so straight away so you can plan around it. An honest no is worth more to you than an optimistic yes.

How do we communicate during a build, and how much of your time do I get?

Whatever suits you: a shared Slack channel, email, or your project tool. You get a regular check-in and a link to something you can click, rather than a status report. You are talking to the person writing the code, not an account manager.

Who owns the code?

You or your client, on final payment. Full ownership, in your repository, with nothing licensed back to us and no dependency on us to keep it running.

Can I resell ongoing support and maintenance as my own retainer?

Yes, and plenty of studios do. You sell the retainer under your name, we do the work behind it. Partners get a 15% discount on ongoing work, so there is margin in it for you.

What happens if my client wants changes after handover?

Small fixes in the first month are on us. Anything that is genuinely new scope gets quoted the same way the original build did, so you can decide whether to absorb it or pass it on.

Do you sign NDAs?

Yes, as standard, and we would think less of an agency that did not ask. Send yours over and we will sign it before you send us anything sensitive.

How quickly can you start?

It depends what is already booked in. Tell us the date you need and we will give you a straight answer rather than a hopeful one.

Other questions?

Tell us about your studio

A few questions so we can give you a straight answer rather than a discovery call. We reply within a few hours during the working day.

Or book a call